Our Story

The story of Friday is one of serendipity.


Two groups of friends coincidentally started their own version of Friday Pickleball at the same time, completely unaware of each other. One was a paddle company out of Brooklyn, the other a content page out of Kansas City.


We took a leap of faith on each other and we've never looked back.


Here's our story.

The stoop in Brooklyn where the first Friday Paddles were designed

PREMIUM GEAR, AFFORDABLE PRICES

BROOKLYN, NY

Matt and André first started playing pickleball in late 2022. When they went to upgrade from their starter paddles, they were shocked to learn that a good paddle was north of $200.


They started Friday Pickleball (the paddle company) in 2023 to see if they could deliver a pro-grade paddle at a fraction of the price.

SHOP PADDLES

The first videos Jake, Scott, and Isaac ever made

BETTER PICKLEBALL CONTENT

KANSAS CITY, KS

Jake, Scott, and Isaac were just 3 friends who were really into pickleball. They loved how pickleball was fun, lighthearted, addictive, and competitive all at the same time.


Jake was a stand-up comedian and convinced the other guys to start making funny pickleball videos with him. They started an Instagram page and quickly started growing a following as The Friday Guys.

FOLLOW US ON YOUTUBE

The Instagram DM Matt sent to the Friday Guys

A FATEFUL INSTAGRAM DM

THE INTERNET

Matt found the Guys' Instagram page one day and had to shoot them a DM. "We love what you're doing, but I do have to let you know that we have an active trademark on the name Friday Pickleball. Maybe we could work together?"


The Friday Guys were on the verge of signing a brand deal with one of the biggest brands in pickleball on the day they got the DM from Matt.


They agreed to get on the phone with him but figured there was no way this unheard of brand would be able to compete with the biggest brand in the sport. Worst case, they'd just change the name of their account and move forward.

FOLLOW US ON INSTAGRAM

One Friday Pickleball to rule them all

DAVID VS. GOLIATH

KANSAS CITY, KS

After hearing Matt's pitch on the vision for Friday Pickleball, the Guys were nearly convinced. They loved the mission and loved the idea of building something from the ground up. Once they played with Friday Paddles, they were hooked. The two teams joined forces and have never looked back.

OUR VALUES

High-Quality, Fairly Priced

We believe in delivering great products at accessible prices.

It's Just Pickleball

Pickleball is meant to be fun. We don't take ourselves too seriously.


Put the Customer First

Our customers got us here. We'll always do right by them.

Compete When it Counts

We know how good it feels to be on the podium. Get there with integrity.

Four different types of travel and storage bags in red, blue, and white colors.

Looking for Paddles?

Shop our best-selling Original Paddle, our new Gen 3 Fever Paddle, and more.

Shop Paddles

Three colorful pickleball paddles with unique designs on a blue background.

Customer Reviews

Based on 1600 reviews
91%
(1460)
7%
(104)
1%
(16)
0%
(6)
1%
(14)
K
Kevin (Glendale, AZ)
Won my first 4.0 Tournament

I have barely been playing pickleball for 3 months, and I own four challenger line paddles. The paddles are a great bang for the buck performance! For winning my first 4.0 tournament, I was given a Ben Johns Perseus 3 for winning gold. I wouldn't trade these paddles for the Ben Johns paddle, as I find those are overpriced... Sorry, Ben Johns Perseus 3, you will be getting sold.

M
Maria (Huntsville, TX)
Everyday’s Friday

I love my Friday pickleball paddles. I’ve held and used my friends much costlier paddles (no names necessary, you know who they are) and I really couldn’t feel a difference. I don’t know if these compare to the paddles the 5.0’s & 6.0’s use, but for me and my pickleball buddies, Friday paddles perform just as good as theirs. Two 👍🏻’s up.

S
Sharon Harkavy (Morganton, GA)
Great Paddle! Great Value!

I was pleasantly surprised when I ordered 2 of the Friday paddles to add to my collection of paddles I provide for my beginner students. I played one morning with the Friday paddle and immediately noticed the fabulous pop! I was able to generate more power with this paddle than with a much more expensive, well-known paddle. It also has a good grit surface to help with spin. I would seriously suggest people try these paddles today!

C
Cameron B (Fort Wayne, IN)
They weren't kidding!!!

If you're skeptical about this paddle, worry no longer! It's not too good to be true. I've been using a Selkirk paddle for months that I borrow because I'm not spending $200+ on a paddle. I received the Phoenix Challenger paddle from Friday for free from their weekly video giveaways (Make sure to check out their awesome videos btw). I absolutely love this thing! And it feels just as good as the Selkirk Vanguard Pro - Epic. The design looks great, the grit works great for spin, and it has the sweet spot and control that every player needs. This first paddle may have been free, but Friday has made a future customer out of me.

C
Christian Birtles (Marion, IN)
Best Customer Service I’ve Ever Received

Wow! I can’t give enough praises to this company! Not only do I absolutely love playing with their paddles (I have both an original and a challenger, and my wife has an original as well), but their customer service is better than any company I’ve ever dealt with, and not just limited to pickleball companies. I had an issue with a product that I received and their customer support representative completely corrected the situation within a few days, even responding to emails over the weekend. Their customer support alone is enough for me to give this company a 5 star review. On top of that, the difference between other budget paddles and the original Friday paddle is night and day. I noticed an immediate difference in pop as well as control. The feel and touch their paddles give is way above what these paddles cost. I always recommend Friday paddles to anyone I know that’s looking for a new paddle, and everyone that has borrowed one of my paddles has been sold on them within a few points of a game. I’m very grateful to have heard about this company from their YouTube channel and look forward to seeing more and more Friday paddles out on the courts!